Are you sure your CRM is the perfect fit for you?
6 reasons why you need a B2C CRM
B2B and B2C business are different. But, majority of the consumer facing businesses are still using CRMs fit for B2B requirements. Why? What are the fundamental differences between a B2B and a B2C CRM. Let's find out!
About the Author
Delshya Selvaraj
Marketer at LeadSquared
Delshya is a digital marketer at LeadSquared. Having worked in sales herself, she has spent a lot of time learning and researching about CRM and sales management. You can connect with her directly at @DelshyaS or write to her at delshya [at] leadsquared [dot] com.