Recorded

Leveraging Digital Marketing To Boost Customer Acquisition & Engagement

Key takeaways from the webinar:
  • The 2020 state of inbound marketing
  • Core digital marketing strategies: SEO, content and social media
  • The advanced steps: PR, social shares & viral-posts
  • Buyer behaviour analysis to power customer acquisition strategy
  • Digital marketing best practices to build and sustain customer engagement

    Vedanarayanan Vedantham, Razorpay
 
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Your Speaker
Vedanarayanan Vedantham
SME Business Head
 
He is a brand strategist with 17+ years of experience in growing multiple digital products & brands across Health-Tech, Ed-Tech and online travel. He has consulted multiple startups on branding, digital marketing & has helped them evaluate product-market fitment. He is also a visiting faculty member at various top b-schools in the country. Veda has also spoken at digital conferences worldwide on various topics, including Arab eCommerce Summit, eTail Asia, Strategy Planning Innovation Summit and many more.

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